With the realities of the “new” economy intruding into everyone’s business and personal lives, and the recent political theater further adding to the uncertainty about
As the debate rages on as to whether non-profits would be better off behaving more like for-profit corporations, it would be wise to keep in
Under the traditional membership model employed by the majority of non-profit trade and professional groups, membership in the organization offers you benefits, but doesn’t necessarily
I’ve traveled all over the country for years for business and personal reasons, and have a Louis-Vuitton sized trunk full of travel nightmare stories as
There are many areas of common interest among member-based organizations, especially now, but the largest and longest running area of concern is certainly finding and
This was so good I couldn’t resist re-posting it, courtesy of Sourcelink Rich Brown, Oct 02, 2012 Enlightened marketers are now referencing the “Age of
There are many areas of common interest among member-based organizations, especially now, but the largest and longest running area of concern is certainly finding and
Thought You’d Enjoy This . . . There’s high competition in higher education. Every day, thousands of colleges and universities go head-to-head, vying for prospective
According to a study released by researchers at Fordham University and Ipsos Loyalty, customer satisfaction is not the best indicator of brand performance for consumer
In the general hierarchy of life’s priority, when you think of crisis, the marketing department is probably not the place to call. But if you’re
