In the world of marketing, there are new things to learn, new innovations introduced, new techniques that surface, every day. It’s a fast-moving, wide-open world
Recent economic indicators describe a consumer climate that is different than virtually any in recent history, and consumer product and service businesses are having a
Thought you’d find this of interest, so I reposted it in it’s entirety – sums up what I’ve been saying for several years! by Arthur
I got several e-mails and text messages yesterday from other professionals and colleagues that contained one or more emoticons – you know, those little symbols
5 Elements of Effective E-mail Messaging 1) Carry the Brand – if you send an e-mail to a new or known constituency, no matter what’s
We use e-mail for a number of purposes, both for our own marketing efforts and on behalf of clients or as part of their plans
With some prodding from Eric Mohr (http://www.linkedin.com/in/ebmdirectmarketingservicesllc )I gave some thought to the reputation of Direct Marketing in the digital age. I read and absorb
How many of you receive more than 200 e-mail messages per day? How many of you receive more than 50 text messages per day? How
How many e-mail messages do you get every day? How many do you really read? How many get discarded based on the sender alone? Note
There was a time, not too long ago, where marketing pundits and other “experts” were saying that E-mail had run it’s course as a marketing
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