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Posts Tagged ‘approach’

Market Research Is the Answer to ‘Uberization’ and the Customer Challenges of the 21st Century

Jessica delivers this message better than I could, so I thought I’d pass this along . . . we’ve been explaining this to clients for

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Sometimes, a Frontal Assault Loses The Sales Battle

I was speaking with a top marketer and high-powered sales professional (yes, the two skills are not mutually exclusive), and the conversation drifted to how

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