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Posts Tagged ‘grammar’

The Power Of Words . . .

Marketers use words for many different purposes, to persuade, to cajole, to express urgency, to instill fear, to provide an identity, to convey calm or

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Google This: What It Means When A Brand Becomes A Verb

I thought readers would appreciate this – I’m as guilty as anyone of using these verbisms, especially being close to the inside at Xerox and

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Are Accuracy and Grammar Important in The Era of Social Media?

OK, I’ve about had it with poor language skills being forgiven under the pretext that “as long as you can read it, a few mistakes

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