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Your Brand Is A Path

There is a LOT of chatter and conversation centered around the concept of Brand, so there’s not much original thought around it, mostly rehash from some of the advertising greats of the 50s and 60s. I’m not promising this is new, but it may be new to you, and it seems to work very well.


Think of your brand as a path.There are seven characteristics of brand that can be likened to a path in the woods – learn them and live them and your brand will flourish!

About David Poulos

Speaker, Consultant and Author David Poulos is known as the Marketing Doctor because of his proven ability to accurately diagnose and prescribe the most effective solutions for successful business growth with absolute surgical precision.

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